MARKETING TRAINING & TOOLS

Don’t just market more. Market better.

Read, watch, and learn your way out of marketing overwhelm! These DIY resources are your friendly introduction to the once-confusing world of data-backed marketing.

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FREE GOAL-SETTING SPREADSHEET

Get up close and personal with your marketing numbers

You: “I need new leads and more sales.”
Me: “Great! How many?”
You: “…..”

Knowing that you want “more sales” or “to grow your audience” isn’t enough.

This fillable spreadsheet will help you get specific.

Enter the financial goal you’ve set for your next launch, campaign, or year in business, and it’ll reverse-engineer the exact number of sales, conversions, or leads you’d need to hit it.

THE AKARI DIGITAL BLOG

Tips to fine-tune your strategy today.

A little DIY optimization can go a long way. Here are some resources to get you started. 

How to measure your customer journey. (With over-the-shoulder examples!)

Tons of businesses get stuck in a never-ending cycle where they constantly try new ways to reach more people when the people they're already reaching aren’t even converting. Here's how to fix that.

How to get the most out of Google Analytics: A guide for small businesses

Google Analytics isn’t exactly beginner-friendly, but if you narrow on in these 3 key reports, you’ll be in a really good place. This post teaches you what these reports are and exactly how to find them.

How to set up & optimize your Google My Business (Free guide!)

50% of “near me” Google searches result in an in-store visit. Searchers want to visit and buy. So you absolutely want to rank for these “near me” keywords. And Google My Business is how to start!

Explore all posts

We've curated tons of resources and tips over the years and organized them into easy-to-digest categories so you can start taking action on your data today.