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Ally, founder of Akari Digital, walks you through setting up Google My Business

For Small Businesses: How to Set Up and Use Google My Business

Written by Ally on June 14, 2021. Posted in Digital Marketing Strategy, Measuring Marketing Success.

Google My Business is one of the simplest (and not to mention— free) tools that small businesses can use to improve their marketing and SEO. It doesn’t take long to set up, no coding or techy know-how is needed, and it’s relatively easy...

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How to Set Up Google Analytics

5 Steps to Set Up Google Analytics on Your Website

Written by Ally on May 20, 2021. Posted in Digital Marketing Strategy, Industry-Specific Content, Measuring Marketing Success.

Google Analytics is a free website analytics tool that can be used to learn more about who the visitors on a website are, how those visitors got to the site, and what they did when they were on the site. It should be one of the FIRST things you set...

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How to Use Google Analytics to Grow Your Small Business

How to Use Google Analytics To Grow Your Small Business

Written by Ally on May 20, 2021. Posted in Industry-Specific Content, Measuring Marketing Success.

So you have Google Analytics set up, now what? Use it to measure how people got to your site and what they did when they were there, so you know that you are investing your time and resources where they are best serving your business.

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How to Set Up & Use Google Search Console

For Small Businesses: How to Set Up & Use Google Search Console

Written by Ally on April 26, 2021. Posted in Measuring Marketing Success, Search Engine Optimization.

Google Search Console is a free tool from Google that you'll want to set up to measure your search engine optimization (SEO) performance and every single website should have it. Learn why, and how you can set it up for your small business.

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How to measure the success of your business blog

How to Measure the Success of Your Business Blog

Written by Ally on December 22, 2020. Posted in Blogging for Business, Industry-Specific Content, Measuring Marketing Success.

Learn how to measure the success of your business blog so you can identify which posts are bringing new visitors, engaging your readers, and driving conversions

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Ally from Akari Digital Setting Up Analytics for a Clients Website

Essential Google Analytics Settings for Small Businesses

Written by Ally on April 7, 2020. Posted in Measuring Marketing Success.

Every successful business or marketing strategy starts from data. These 5 simple steps walk you through setting up Google Analytics on your website.

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